Liquidity in the realm of Indian startup finances pertains to the ease with which an asset can be transferred, experiencing minimal interference from the issuer. While public equity showcases high liquidity with numerous buyers and sellers, private company stocks exhibit lower liquidity due to more limited market participants.

What it Means:

For Indian founders, understanding liquidity is paramount. It denotes the extent to which assets, particularly stocks, can be smoothly traded. Publicly traded companies benefit from high liquidity, allowing swift transactions, whereas privately held startups face reduced liquidity due to fewer avenues for buying and selling shares.

How to Calculate:

Calculating liquidity involves assessing the frequency and ease of asset transfers. For publicly traded companies, daily trading volumes and bid-ask spreads serve as indicators. In contrast, private companies may evaluate liquidity by considering the level of interest and engagement from potential buyers in secondary markets.

Why Measure:

Measuring liquidity is essential for Indian founders as it provides insights into the market dynamics surrounding their company's shares. This knowledge aids in strategic decision-making, especially for startups considering IPOs or contemplating exit strategies, ensuring a comprehensive understanding of the asset's tradability.


Consider an Indian edtech startup planning to go public. Once listed, its shares become highly liquid, traded on stock exchanges with a multitude of buyers and sellers. This increased liquidity not only enhances the company's valuation but also provides existing shareholders, including founders and early investors, with a more efficient exit route.

For Indian founders navigating the startup landscape, comprehending liquidity is pivotal. By aligning their strategies with the liquidity dynamics of their assets, startups can optimize financial decisions and foster an environment conducive to growth and investor confidence in the vibrant Indian startup ecosystem.